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Designing Video Content for Web Distribution

In the old days, (like last year) you created a product, service or public relations video that was 8-12 minutes in length and mailed it to potential customers or donors as part of a traditional first follow up package. Today, digital delivery of marketing materials is rapidly replacing costly print and DVD production as marketers drive potential customers to websites to deliver product information and process orders. This digital delivery evolution has also impacted how sales and marketing materials are designed and packaged.

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